[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.sasi.sk\/socialne-strategie-ktore-prinesu-vyssi-profit\/#Article","mainEntityOfPage":"https:\/\/www.sasi.sk\/socialne-strategie-ktore-prinesu-vyssi-profit\/","headline":"Soci\u00e1lne strat\u00e9gie, ktor\u00e9 prines\u00fa vy\u0161\u0161\u00ed profit","name":"Soci\u00e1lne strat\u00e9gie, ktor\u00e9 prines\u00fa vy\u0161\u0161\u00ed profit","description":"1. Sila blogov a obsahov\u00e9ho marketingu A\u017e 78 percent z\u00e1kazn\u00edkov uprednost\u0148uje<a class=\"excerpt-readmore\" href=\"https:\/\/www.sasi.sk\/socialne-strategie-ktore-prinesu-vyssi-profit\/\">&hellip;Continue Reading<\/a>","datePublished":"2019-01-27","dateModified":"2023-04-27","author":{"@type":"Person","@id":"https:\/\/www.sasi.sk\/author\/#Person","name":"","url":"https:\/\/www.sasi.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/60cfa630c84b6c399b95e807e4bc5b6bfe4f26a47dceacbf179d7148760edc6a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/60cfa630c84b6c399b95e807e4bc5b6bfe4f26a47dceacbf179d7148760edc6a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"sasi.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.sasi.sk\/wp-content\/uploads\/img_a298615_w16672_t1553699433.png","url":"https:\/\/www.sasi.sk\/wp-content\/uploads\/img_a298615_w16672_t1553699433.png","height":0,"width":0},"url":"https:\/\/www.sasi.sk\/socialne-strategie-ktore-prinesu-vyssi-profit\/","about":["Business"],"wordCount":391,"articleBody":"1. Sila blogov a obsahov\u00e9ho marketingu A\u017e 78 percent z\u00e1kazn\u00edkov uprednost\u0148uje spozna\u0165 spolo\u010dnos\u0165 prostredn\u00edctvom \u010dl\u00e1nkov a nie rekl\u00e1m. Obsahov\u00fd marketing m\u00e1 \u0161es\u0165n\u00e1sobne vy\u0161\u0161iu mieru konverzie a m\u00e1 potenci\u00e1l pre zv\u00fd\u0161enie n\u00e1v\u0161tevnosti webov\u00fdch str\u00e1nok o 7,8 kr\u00e1t viac oproti in\u00fdm n\u00e1strojom soci\u00e1lnych m\u00e9di\u00ed. Ak pred\u00e1vate zdravotn\u00edcke pom\u00f4cky, mali by ste ma\u0165 \u010dl\u00e1nky o v\u0161etk\u00fdch zdravotn\u00fdch probl\u00e9moch, ktor\u00e9 s\u00favisia s probl\u00e9mom, ktor\u00fd v\u00e1\u0161 produkt rie\u0161i. Ak pred\u00e1vate make-up, mali by ste ma\u0165 r\u00f4zne n\u00e1vody a tutori\u00e1ly, make-up aplik\u00e1cie a pravdepodobne sprievodcov starostlivosti o ple\u0165. Ak vlastn\u00edte re\u0161taur\u00e1ciu, poskytnite inform\u00e1cie o trendoch v stravovan\u00ed, di\u00e9te, pr\u00edpadne pl\u00e1novan\u00ed akci\u00ed. Ak chcete spusti\u0165 kampa\u0148 s obsahom, zistite, o \u010do by sa mohli zauj\u00edma\u0165 va\u0161i z\u00e1kazn\u00edci a za\u010dnite p\u00edsa\u0165. Aj obsahov\u00fd marketing, ktor\u00fd sa vytv\u00e1ra smerom k politickej alebo charitat\u00edvnej veci, je v\u00fdznamn\u00fd, preto\u017ee 73 percent v\u0161etk\u00fdch z\u00e1kazn\u00edkov chce nakupova\u0165 od spolo\u010dnost\u00ed, ktor\u00e9 komunikuj\u00fa s poctiv\u00fdmi mor\u00e1lnymi filozofiami.2. Pre\u010d\u00edtajte si recenzie a s\u0165a\u017enosti a odpovedajte na ne Pribli\u017ene 84% z\u00e1kazn\u00edkov d\u00f4veruje online hodnoteniam. Po\u017eiadajte svojich z\u00e1kazn\u00edkov o kontrolu va\u0161ej spolo\u010dnosti. M\u00f4\u017eete manu\u00e1lne kontrolova\u0165 str\u00e1nky, napr\u00edklad Google, alebo pou\u017e\u00edva\u0165 softv\u00e9r na spr\u00e1vu reput\u00e1cie na sledovanie online koment\u00e1rov a recenzi\u00ed. R\u00fdchlo reagujte na koment\u00e1re k soci\u00e1lnym m\u00e9di\u00e1m. Soci\u00e1lne m\u00e9di\u00e1 s\u00fa teraz na prvom mieste, kde z\u00e1kazn\u00edci chc\u00fa, aby sa ich s\u0165a\u017enosti rie\u0161ili.3. U\u017e to nie je len o Facebooku V\u0161etky ostatn\u00e9 kan\u00e1ly soci\u00e1lnych m\u00e9di\u00ed by sa mali pou\u017e\u00edva\u0165 na z\u00e1klade konkr\u00e9tneho cie\u013eov\u00e9ho trhu. Ak m\u00e1te dobr\u00fa webov\u00fa str\u00e1nku, nie je d\u00f4vod ma\u0165 str\u00e1nku na Facebooku. Dr\u017ete sa robustnej domovskej str\u00e1nky. Ka\u017ed\u00fd mesiac vyu\u017e\u00edva LinkedIn \u0161es\u0165sto mili\u00f3nov \u013eud\u00ed. Pou\u017eite ho na marketing typu business-to-business. Pou\u017e\u00edvatelia LinkedIn uprednost\u0148uj\u00fa viac slov na \u010dl\u00e1nok ako in\u00e9 str\u00e1nky. Najviac \u010d\u00edtan\u00e9 \u010dl\u00e1nky b\u00fdvaj\u00fa \u010dl\u00e1nky nad 1 900 slov.                                                                                                                                                                                                                                                                                                                                                                                        3.8\/5 - (6 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Soci\u00e1lne strat\u00e9gie, ktor\u00e9 prines\u00fa vy\u0161\u0161\u00ed profit","item":"https:\/\/www.sasi.sk\/socialne-strategie-ktore-prinesu-vyssi-profit\/#breadcrumbitem"}]}]